Persson Single Family Office Invests In €100M Social Impact Fund

Niklas Adalberth, the co-founder of Klarna, launched “Norrsken Foundation” in 2016. Norrsken incubates and invests in social impact companies. Now, the Stockholm-based foundation raised a €100M social impact fund. One of the investors is Ramsbury Invest AB, the single family office of the Persson family (H&M owners).

Social Investments of Norrsken Foundation

For the launch of the foundation, Adalberth contributed $20M from its own money. Adalberth’s net worth is estimated at 1.9 billion Swedish Krones (€180M). He stepped down from his CEO role at Klarna in 2015 – after leading the successful payment startup for years. Besides investing, Norrsken operates a co-working space in Stockholm (Norrsken House). Impact startups are getting a 50% discount on their membership. Another co-working space of Norrsken is located in Kigali (Rwanda, East Africa). Besides that, the foundation is selectively investing in relevant startups who tackle social problems More than 100 different companies are working at Norrsken House. Portfolio companies of Norrsken include Woshapp (sustainable car washing), Olio (food sharing) or Eneo Solutions (renewable energy). Through the new fundraising, Norrsken will become Europe’s most important early-stage impact investor.

Swedish Persson single family office as one of the investors

In December 2019, Norrsken’s first funding round closed at €61M successfully. Until spring next year, the Swedish foundation wants to raise the complete sum of €100M. Besides Adalberth, many notable investors participated in the recent close. One of the investors is Ramsbury Invest AB, the single family office of the Persson family, who founded the global fashion giant H&M. The net worth of the Persson family (who is led by Stefan Persson) is estimated at $19BN.

Sources
Norrsken Foundation, 30.12.2019
Financial Times, 30.12.2019
Wikipedia, 30.12.2019
Unsplash, 30.12.2019