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This article is a product of our research for the European Single Family Office database. It showcases the most prominent family investment vehicles in Europe, focusing on diverse sectors such as financial markets, real estate, venture capital, private equity, and renewable energy.
Mark Mateschitz is an Austrian businessman who amassed his fortune by inheriting his father’s 49% stake in Red Bull after Dietrich Mateschitz died in October 2022 . As of February 2024, he has an estimated net worth of $39.6 billion, making him the 31th richest person in the world according to Forbes. In this article we will investigate whether Mark Mateschitz operates through a family office.
Where does Mark Mateschitz wealth come from?
Mark Mateschitz father Dietrich co-founded Red Bull with Thai businessman Chaleo Yoovidhya in 1987, after spending several years as a marketing executive where he discovered a Thai drink called Krating Daeng. Yoovidhya produced the Thai drink and the duo came together to rebrand and market the energy drink in Europe. The foundation of Red Bull’s marketing was built on extreme sports and motor racing. Through Red Bull, Mark Mateschitz currently has a $350 million stake in two Formula 1 teams: Red Bull and Toro Rosso. The company also has numerous sporting interests, including ownership of football teams such as the New York Red Bulls, RB Leipzig and Salzburg. Red Bull has also sponsored numerous individual athletes, including Dominic Thiem, and sporting feats such as Felix Baumgartner’s 120,000 skydive.
Is there a Mark Mateschitz Family Office?
His father managed his personal wealth through Distribution & Marketing GmbH, using the company to invest in real estate, restaurants, hotels and tourism company Tauroa. There also is a Mateschitz Family Office whichnis very secret about its investements.
Picture source: Marcel Straus via Unsplash